Michigan wineries could be ideally positioned to capitalize on the locavore trend–but they might have to be a little sneaky about it at first. That paradox emerged at the second annual Northern Michigan Wine Summit on April 28, a promotional and tasting gathering of 20 wineries from the Old Mission and Leelanau peninsulas in northwest Michigan.
Locavores–the growing ranks of the environmentally and edibility-conscious who deliberately seek out food and drink produced locally–would seem ideal prospective customers for regional wineries. But these still fight skepticism about Michigan wine, despite increasing critical acclaim and a flourishing industry, now up to nearly 60 wineries.
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